Back
BUILD VISIBILITY. REACH CUSTOMERS. GROW ONLINE.

Digital Marketing for Business

Build practical digital-marketing skills for attracting customers, strengthening online presence and growing a business through digital channels.

idmc-ghana-institute-of-digital-marketing-communication-course-in-ghana

Course at a Glance

Status: On Demand / Browse Upcoming Courses
Delivery: Current format confirmed by Admissions
Audience: Entrepreneurs, business owners, marketers and start-up teams
Level: Beginner-friendly
Fee: Contact Admissions

Course Overview

Business increasingly happens online. This programme helps entrepreneurs and professionals understand the core digital-marketing tools that make a business easier to discover, engage with and buy from.

The course covers strategy, social media, content, digital advertising, online business presence, analytics and practical methods for reaching customers through digital channels.

Who Should Attend & What You’ll Gain

Ideal for: Entrepreneurs, small-business owners, start-up teams, marketers, sales professionals and learners who want practical digital skills for business growth.

  • Understand digital-marketing fundamentals.
  • Develop a social-media plan for a business.
  • Build a stronger Facebook and Instagram presence.
  • Use WhatsApp and other digital touchpoints for customer engagement.
  • Apply content and influencer-marketing concepts.
  • Plan paid digital advertising.
  • Evaluate campaigns using analytics.
  • Understand chatbots, mobile marketing and evolving business models.

Core Learning Areas

Customer journeys, digital channels, business goals, audiences and practical strategy development.
Facebook, Instagram, social-media management, WhatsApp business concepts and online customer engagement.
Content planning, influencer concepts, digital media buying and paid advertising fundamentals.
Campaign measurement, direct digital marketing, chatbots and evolving digital business models.

Current Availability

This programme is currently listed as on demand. Historical venue and facilitator details are not presented as current commitments.

Status: Browse Upcoming Courses
Fee: Contact Admissions
Admissions: 0308 230 278

Frequently Asked Questions

Yes. The programme was designed around practical digital-marketing skills relevant to entrepreneurs, start-ups and small businesses.
No. It is beginner-friendly and focuses on practical application.
This course is currently On Demand. Applications will open when a new cohort is confirmed.

Make Your Business Easier to Find and Buy From.

Build the digital-marketing foundation your business needs to reach customers more effectively.

error: Content is protected !!