PROJECT THINKING. INNOVATION. MARKET EXECUTION.

Project & Innovation Management (PIM) with Digital Marketing & Sales Strategy

Build practical project-management and innovation capability, with complementary digital-marketing and sales strategy content where included in the current cohort structure.

Course at a Glance

Status: Browse Upcoming Courses
Core Duration: Approximately 2 weeks for Project & Innovation Management
Additional Content: Digital Marketing & Sales Strategy may extend the programme; current bundle confirmed by Admissions
Delivery: Virtual / blended depending on cohort
Credential: Professional Development Certificate(s) according to current cohort structure

Published Fee: GH₵1,500

Course Overview

Modern organisations increasingly depend on projects to deliver change, products, services and innovation. This programme introduces practical project-management methods while helping participants understand how innovation moves from idea to implementation.

The legacy version of this programme also bundled Digital Marketing & Sales Strategy. Because that bundle has changed over time, Admissions confirms whether the digital-marketing component is included in each new intake.

Who Should Attend & What You’ll Gain

Ideal for: Aspiring project managers, programme teams, entrepreneurs, innovation leads, professionals responsible for change initiatives and learners entering project-oriented roles.

Understand project life cycles and project constraints.
Plan scope, time, resources and stakeholder engagement.
Identify project risks and success measures.
Apply innovation-management frameworks.
Generate, assess and develop new ideas.
Connect project and innovation thinking with market execution where the digital-marketing component is included.

Course Curriculum

Module 1 — Project Management

Project concepts, life cycle, constraints, planning, stakeholders, scope, schedule, cost, resources, communication and risk.

Module 2 — Innovation Management

Innovation types, idea generation, opportunity recognition, innovation strategy, product thinking, markets and implementation.

Optional / Cohort-Dependent — Digital Marketing & Sales Strategy

Digital strategy, social media, content, advertising, campaign measurement and modern sales concepts. Admissions confirms whether this component is included in the current intake.

Current Availability

The old product listed a 2024 cohort and a bundled free Digital Marketing & Sales Strategy course. Those dates and bundle terms are historical.

Current Status: Browse Upcoming Courses
Published Legacy Fee: GH₵1,500
Current fee and bundle: Confirmed by Admissions

Frequently Asked Questions

Is Digital Marketing & Sales Strategy still included for free?

The previous product was sold as a bundle, but the current intake structure must be confirmed by Admissions. We do not present the old bundle promise as current.

Can beginners take the project-management component?

Yes. It is designed to build practical foundations for people entering project-oriented work.

When is the next intake?

This course is currently On Demand. Applications will open when a new cohort is confirmed.

Turn Ideas into Well-Managed Initiatives.

Build project discipline, innovation capability and the practical thinking needed to move initiatives from concept to execution.