{"id":13462,"date":"2023-03-13T21:00:26","date_gmt":"2023-03-13T21:00:26","guid":{"rendered":"https:\/\/idmcghana.com\/?p=13462"},"modified":"2023-03-13T21:00:27","modified_gmt":"2023-03-13T21:00:27","slug":"digital-marketing-and-advanced-communication-capstone-project","status":"publish","type":"post","link":"https:\/\/idmcghana.com\/index.php\/2023\/03\/13\/digital-marketing-and-advanced-communication-capstone-project\/","title":{"rendered":"DIGITAL MARKETING AND ADVANCED COMMUNICATION CAPSTONE PROJECT"},"content":{"rendered":"\n<p>Suppose you\u2019re the leader of the digital marketing team for a business or organization ( looking to grow its customer base and\/ or sales using a social media campaign, design a one-month social media campaign for any chosen project, product, or service.<\/p>\n\n\n\n<p>State clearly the business goal to be addressed by the campaign and two corresponding objectives that will help achieve the goal.<\/p>\n\n\n\n<p>Create one buyer persona for the campaign and choose one social media platform appropriate for reaching the target audience.<br>Create a business page on the chosen social media platform<br>Create\/design a boosted post (aimed at achieving the objectives) on the business page using your key campaign message, appropriate call(s) to action (CTA), and hashtags.<\/p>\n\n\n\n<p>Provide the KPIs or metrics to be used to track the performance of the post (in relation to the campaign objectives).<\/p>\n\n\n\n<p><strong>The assignment must be submitted to cadicommunications@gmail.com by 31st March 2023.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Suppose you\u2019re the leader of the digital marketing team for a business or organization ( looking to grow its customer base and\/ or sales using a social media campaign, design a one-month social media campaign for any chosen project, product, &hellip; <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[76],"tags":[],"class_list":["post-13462","post","type-post","status-publish","format-standard","hentry","category-capstone-projects"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/posts\/13462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/comments?post=13462"}],"version-history":[{"count":1,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/posts\/13462\/revisions"}],"predecessor-version":[{"id":13463,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/posts\/13462\/revisions\/13463"}],"wp:attachment":[{"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/media?parent=13462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/categories?post=13462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idmcghana.com\/index.php\/wp-json\/wp\/v2\/tags?post=13462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}